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Hiring The Right Salesperson
Marketing Lessons From A Doctor And A Clown
Writing An Effective Press Release
Stop Talking And Close More Sales
Evaluating Your Potential Customers
10 Things NOT To Do When Selling
More Knowledge Equals More Sales
How To Write A Good Ad
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Paid Search Marketing - Boom or Bust
Pay-per-click is a fantastic way to drive web traffic to your site from the major search engines. It can also suck your marketing budget dry in just a couple... More
Does Social Media Always Make Sense?
Marketing over social media, like most online endeavors, is less a monetary investment, and more an investment of time and effort. It takes work to keep up... More
Using Email Marketing to Increase Sales
Success can only be obtained when you use all of the tools that you have available, tools are what assist you in getting the job... More
Can Twitter Help Your Sales or Does It Not Make A Difference?
Why bother with Twitter? Twitter is a system of communication that can help your business engage with potential customers. Its one part press release, one part customer service line, and one part Frat party. There are countless ways yo... More
HIRING SALES REPS - THE BEST METHODS TO USE
Pre-employment tests plus other applicant evaluation methods help you select salesperson job applicants who will turn into highly productive, super-profitable sales reps. These applicant evaluation methods include pre-employment tests, intriguing bio-data, vague job interview questions, plus colorful role-plays. Hiring fantastic sa... More
Evaluate Your Prospect BEFORE You Start Selling
When a customer walks into your office, don't sell them the first product that comes to mind. Sit them down and evaluate their needs, than sell them the products that meet their needs. I once worked with a g... More
Best Article on Pricing Merchandise EVER!
Product pricing should be an essential first part of your overall go to market product strategy, however again and again I see companies leaving this to the end and in some cases simply guessi... More