• IDEA EXCHANGE

• TOP MISTAKES SALESPEOPLE MAKE

  Question: What do many new spokespeople at technology companies have in common? Answer: they make similar mistakes and fall into similar traps. Based on my experience as a media trainer, the most common ones include: 1. Misunderstanding the Media. Too many spokespeople confuse PR opportunities with free adv

• Turning Customers Complaints Into A Positive

  The last thing we want to hear during our work day is complaints from customers. However, it does come with the territory. Here are a few tips on how to turn your cus

• NAMING YOUR NEW COMPANY -- SOME GREAT IDEAS AND TIPS!

  Type “business name generator” into a search engine and you’ll discover a number of online tools that purport to help you come up with a catchy new company name. Use these automated tools, though, and you’ll find yourself lulled into a very limited set of naming options. They’re excellent at combining

• HOW FACTORING YOUR INVOICES CAN HELP YOUR CASH FLOW

  Does your business provide products and services to other businesses or to government agencies? If so, then you know that one of the big problems you face is having to wait 30 to 60 days or longer before your invoices are paid. This can be particularly troubling for your company if your business is growing fast and you are adding new

• MANAGING SMALL PROJECTS, NOT AS EASY AS YOU'D THINK!

  Some people think that managing small projects is easier than managing big projects. They are right, unless the economies of the scale require you to managing a number of these small projects at the same time. In that case, handling a small project is lot harder than handling a big project. Small projects even though mostly overlooke

• COLLECTING A LEGAL JUDGEMENT. WINNING THE CASE IS JUST THE BEGINNING!

  You won your judgment and now it’s time to be repaid. Judgment enforcement requires a lot of time and money. If possible, you should try and settle with the debtor. Some debtors will never settle, and some are scoundrels. But if settling is an option, consider settling for 50% of what is owed. (It may cost you that much to enforce over

• WHEN JUNIOR WANTS HIS OWN CREDIT CARD

  It’s never too soon to talk to kids about money, and as for a card, it’s best to start them on one before they leave home, say perhaps when they are a junior or senior in high school. Let me give an example. Before my daughter left for college, she got a checking account, linked to her parents (of course), and then late

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